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The Penn Collective launched the "Let Us In" online campaign on 4th March 2024, ahead of International Women's Day and the collective's one-year anniversary.
Participants were invited to write "Let Us In" on their palms, take a selfie, post it on Instagram tagging @thepenncollective, and nominate other women to join the campaign.
The campaign called for women's equal inclusion in all political, social and public spaces — making the collective's advocacy message visible across digital platforms.